Panattoni Park Swindon
Panattoni Park Swindon is one of Panattoni's most significant new developments – a 360-acre logistics, industrial and data centre park set to deliver 7.2 million sq ft of best-in-class space just off Junction 15 of the M4.
The project needed a sleek marketing website to attract occupiers and agents, present available units and construction progress, and make brochures and contact details easy to find.
The site was built on Wix with a clean, architectural design, large-format imagery and a clear structure focused on availability, specification and location.
| (YEAR) | 2024 |
|---|---|
| (TIMELINE) | 2 Weeks |
| (TECH STACK) | Wix |
| (SERVICES) | Website Design & Development |
Challenges
Marketing a large-scale logistics development to commercial occupiers required a site that was clear, factual and visually impressive.
- Communicating the scale of a 7.2 million sq ft development clearly
- Showing live availability and units under construction
- Sharing construction progress and development news
- Making brochures and enquiry routes quick to access
- Giving the marketing team a platform they can update easily
Solution
A clean, architecture-led website on Wix that puts key facts and imagery front and centre.
- Designed a bold hero with headline availability and brochure download
- Presented specification, unit sizes and location advantages in clear sections
- Added a development news area to share construction milestones
- Used large aerial and CGI imagery to convey the scale of the park
- Set up the site so the team can update availability and news themselves
Result
- A professional marketing site for a flagship logistics development
- Clear presentation of availability, specification and location
- Quick access to brochures and enquiry routes for occupiers and agents
- Fully responsive design across desktop, tablet and mobile
- An easily managed platform for ongoing development updates